Shipping Label Creation
Problem:
Small businesses that sell their products across the Meta family of apps are slow to ship products. The top reason for this is the lack of easy access to shipping labels. Additionally, the existing third-party solutions aren't integrated directly with Facebook and require manual entry of shipping information.
Goal:
User: Provide a simple and easy way for small businesses to purchase shipping labels within the platform.
Meta: Improve seller time-to-ship and order tracking in order to provide a better buyer experience.
Meta: Improve seller time-to-ship and order tracking in order to provide a better buyer experience.
Solution:
Design a shipping label purchase flow that's simple and intuitive for small businesses to use. Driving awareness required a new-user experience to introduce the feature.
Designing for shipping label purchase involved managing complexity for weight buckets and custom weight inputs.
Results:
This feature was launched and received positive feedback from the small businesses that relied on it as their only shipping label solution. It decreased time spent on shipping and packaging.
This feature was launched and received positive feedback from the small businesses that relied on it as their only shipping label solution. It decreased time spent on shipping and packaging.
To learn more about this project and see the details of my design process, please contact me here.
